Digital transformation of the hottest design and p

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Digital transformation of design and printing enterprises is imperative.

now, the automation of design and printing industry technology, the electronization of Phototypesetting Technology, and the specialization of printing equipment have sent domestic design and printing enterprises into a high-speed growth period. It is not difficult to see large and small design and printing companies on the streets and corners of any city in China

although the source of customers is relatively sufficient, it cannot be avoided that the market price continues to fall, the variety increases significantly, the printing number of a single enterprise generally decreases, the cycle is getting shorter and shorter, the loan recovery is difficult, the profit is meager and other problems brought about by the fierce industry competition. These problems also make the printing industry entrepreneurs begin to realize that in addition to advanced printing equipment and phototypesetting software, scientific management means and smooth supply and marketing chain channels are also crucial for the survival and development of enterprises. The digital transformation of the printing industry is imminent and inevitable

technological changes have brought about the rise of corrosion-resistant informatization.

from the printing invented by Bi Sheng to today's electronic publishing, the design and printing industry has experienced a long development process. In fact, with the gradual popularization of the application of computer and it technology, the traditional design and printing industry has entered the era of modern digital printing. In recent years, with the rapid development of the automation of printing technology and the electronization of Phototypesetting Technology, the demand for informatization of design and printing enterprises has become more and more obvious, and the informatization management system that converts advanced equipment into real benefits is heating up in the industry

the reason lies in the cruel competitive environment within the industry: customers have higher and higher requirements for printing quality, shorter and shorter cycles, but prices have fallen significantly, but corporate profits are getting thinner and thinner. These make the business managers feel unprecedented pressure

at present, most of the printing of newspapers and textbooks in China is still undertaken by large-scale design and printing enterprises. However, in addition, most of the printing businesses such as product packaging and non teaching materials are made by small and medium-sized private enterprises, and this business still has great room for growth. This allows small and medium-sized design and printing enterprises to see opportunities

many design and printing enterprises with advanced concepts hope to improve enterprise management ability, improve operation efficiency, reduce operation costs, improve profits and enhance competitiveness through informatization. In addition, they also hope to introduce new thinking and methods through the application of information management system to improve their management level

compared with printing, one of our four great inventions, China's design and printing industry is still a young industry. The modern new design and printing industry is actually a sunrise industry, and its development space is unlimited. While the enterprise model of "the country retreats and the people advance" is being performed step by step in the design and printing industry, small and medium-sized design and printing enterprises have certain advantages in management mode and personnel allocation, and enter the enterprise information operation. The wire rod reinforcement: each batch of wire rod reinforcement should be subject to a tensile experiment, but the lack is only a change in consciousness

There is no doubt that informatization can promote the development of enterprises. However, many small and medium-sized design and printing enterprises are at a loss in informatization construction, and they are not clear about their own needs and informatization goals. In addition, they lack the guarantee of management, the active cooperation of employees, and the harmonious and effective communication with software suppliers, As a result, although enterprises invest human and financial resources, they have little effect

according to rough estimates, there are nearly 10000 design and printing enterprises in China, and tens of thousands of small-scale digital design and printing enterprises. In fact, at present, these enterprises do not have high requirements for enterprise informatization. The person in charge of a small design and printing company in Beijing once told: due to the small scale and small business volume of the company, all businesses can be completed according to the traditional way at present. Even if informatization is applied, the business is unlikely to have rapid growth immediately, so it is basically not considered

on the other hand, the unreasonable industrial structure and the relatively weak basic technology also make China, which has millions of design and printing enterprises, still unable to rank among the printing powers. In fact, from the moment when digital Phototypesetting replaced traditional printing, China's design and printing industry has stepped into the threshold of informatization. But for many years, due to the problem of industrial structure, informatization has not been fully utilized in China's traditional design and printing enterprises, and the potential has not been better tapped, so that this sunrise industry has not played its full heat

software improves the internal and external management effectiveness of enterprises

market competition and capital circulation make information more and more important. Information has become the fourth resource besides human, material and financial resources. The management of modern design and printing enterprises can include: sales management, supply management, inventory management, material demand planning management, production management, quality management, financial management, personnel and wage management, equipment comprehensive management, information management, customer resource management and so on. Therefore, how to manage the relationship between various processes of design and printing enterprises has become the most urgent problem in various design and printing industries. Using a set of design and printing management software to manage these problems has become one of the important means to improve competitiveness at present

the business objectives pursued by any enterprise can be explained in two sentences: the best customer service level, the least input and the highest output. In order to achieve this goal, it is necessary to make effective and full use of all kinds of resources owned by the enterprise, that is, to plan and control resources. The good or bad use of these resources will directly affect the operating efficiency of the enterprise

at present, a variety of design and printing management systems have been launched at home and abroad, which overcome the soft assistance of the design and printing industry with high integration, practicality, convenience, scalability and stability

it is undeniable that the management software is too quiet for the design and printing industry as a traditional light industry and auxiliary manufacturing industry; At least for most domestic design and printing enterprises, it is still quite strange. The implementation of the management system has penetrated into all levels of printing enterprise management, brought advanced modern enterprise management concepts, and constantly rationalized the business process of the enterprise, injecting new vitality into the design and printing enterprise

design printing industry management system

at present, most enterprise information management systems adopt module structure. Modularity is a strategy to effectively organize complex products and processes. The module system consists of units (or modules). These units are designed independently, but operate as a whole

the design and printing enterprise management information system software currently in the market basically includes the following functional modules: system management, purchase management, inventory management, order management, production management, cost management, quality management, a/R and a/P management, etc. Some also provide valuation and quotation systems, such as the PMS (printing managemen system) developed by Hong Kong McCann group. It mainly includes two major modules: valuation system and ERP resource planning system. Their thinking to reduce the impact of friction is that there is business before there is production. Business processing is needed for large, medium and small design and printing enterprises, so the valuation system can be used as a pioneer of enterprise information management. The modular interface problem can better reflect the idea of the developer. Management information system must be combined with advanced management ideas to play its role

however, most design and printing enterprise management software does not include complete functions. For example, in the process of production management, most of them lack some automatic control modules, and it is mainly for information management within the enterprise; Although some systems also have the function of customer resource management, they only make simple records and cannot play the role of decision support. In the saturated market of design and printing, the competition is fierce. Whoever wins customers will have profits. Therefore, the management of customer resources and even the management of the whole supply chain should be put on the agenda for design and printing enterprises

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